Thursday, May 3, 2012

Kutcher's ad pulled on racist charges



The ad spawned a viral social media storm of criticism. EOnline quotes Technical blogger Anil Dash, who wrote,
"I think the people behind this Popchips ad are not racist. I think they just made a racist ad, because they're so steeped in our culture's racism that they didn't even realize they were doing it."
New York rappers Das Racist also tweeted their concerns about Ashton Kutcher's decision to star in such a campaign,
"Hey @aplusk, what's with the racist brownface video you talentless, pretending to care about sex trafficking piece of s--t?"
And a YouTube commenter wrote
"Brownface. Great. Yes, that's racist. Yes, it has to be called out. SMH [shake my head] at Ashton Kutcher."
TMZ reports that Popchips pulled the Raj video down from YouTube and Facebook, but continued the campaign without him in their spots. Company CEO Keith Belling issued this statement.
"We did not intend to offend anyone. I take full responsibility and apologize to anyone we offended."
Some Twitter comments criticized Kutcher and Popchips for using a white actor for the Indian character.

Read more: http://www.digitaljournal.com/article/324182#ixzz1tpLG1nec

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