NFL Commissioner Roger Goodell has figured out that the NFL isn’t doing so well. But he hasn’t figured out why: Goodell said on Thursday that the league was looking at a variety of ways to shorten game broadcasts, including trimming some advertising, to keep the action moving- rearranging the deck chairs on the Titanic. This comes from a New York Times piece that manages never to mention the most conspicuous factor in this year’s double-digit NFL ratings decline: theatrical demonstrations of contempt for America by Colin Kaepernick and his imitators. If Goodell continues to support Kaepernick et al., he won’t have to worry about reducing advertising; those willing to advertise will make themselves scarce, just as fans have been doing.
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